Stop Betting Your Company
on a Guess.
Big brands spend millions on market research. You've been forced to make product decisions with only your gut. Not anymore. ALTAVIA gives you the same market intelligence as Fortune 500 companies—instantly and affordably.
Trusted by industry leaders
One Wrong Product Bet
Can Sink Your Company.
Every product launch is a gamble when you don't have real data. Meanwhile, big companies have all the answers—and you're stuck guessing.
"Will this product actually sell?"
"What are my competitors doing?"
"What do customers really want?"
"Am I making the right bet?"
Get the Answers You Need
in Seconds.
ALTAVIA gives you the same intelligence that $500K market research teams deliver—instant answers to the questions that determine your success or failure:
What's Working
See which products are winning in your category
Where You Stand
Compare yourself to every competitor (big and small)
What Customers Want
Know exactly what drives purchase decisions
What to Do Next
Get clear recommendations for your product strategy
Made for
CPG Entrepreneurs & Leaders
ALTAVIA is perfect for you if:
Stop Being the Underdog.
Become the Authority.
ALTAVIA doesn't just change your strategy—it changes your position.
Decisions haunted by doubt
Decisions backed by data
Presenting anecdotes to skeptics
Presenting proof that commands the room
Reacting to competitors
Anticipating market shifts
Hoping your next move works
Knowing your next move will work
Three Simple Steps to
Better Decisions
Tell Us Your Category
What products do you make? Snacks? Skincare? Cleaning products?
Get Instant Intelligence
ALTAVIA's AI analyzes your entire category—every product, every competitor, every customer signal—and delivers the intelligence you need
Make Confident Decisions
Stop worrying. Start launching products you know will succeed.
Why ALTAVIA is
better than anything else
| Retail Measurement (NiQ, Circana, Byzzer) | Market Research | LLMs (ChatGPT, Gemini) |  | |
|---|---|---|---|---|
| Includes Your Brand | ❌ Not if you're not on B&M shelves | ❌ Only if you commission it | ❌ May not know you exist | ✅ Yes |
| Includes Emerging Competitors | ❌ Only B&M incumbents | ❌ Only if you ask | ❌ Unreliable | ✅ All of them |
| Coverage | Only 5% (B&M shelf products) | Limited to research scope | Whatever tops search results | 100% including DTC |
| Scope | B&M Sales data only (WHAT) | Consumer insights only (WHY) | Generic public data | Online Sales + Insights (WHAT + WHY) |
| Cost | $10K–$200K/year | $20K–$200K per project | Free | Starting at $159/month |
| Speed | Instant | Months | Instant | Instant |
| Accuracy | Medium-High (panel-based) | Medium (panel-based) | Makes things up | Highest (billions of eComm data points) |
| CPG-Specific | Yes | Yes | No | Yes |
| Updates | Monthly | One-time snapshot | Varies | Monthly |
| AI-Powered | No | No | Yes | Yes |
A Platform Built for Winners.
Now Available to You.
ALTAVIA was born from MASSIVE, the strategic consultancy that built bespoke AI-powered intelligence systems for the world's most demanding CPG companies in the past seven years. This technology is now in your hands with ALTAVIA.
Trusted by industry leaders
"We could detect high-potential white spaces, and benefit from real-time category driver analysis - two game changers for our launch strategy."
"This platform is the fastest, most comprehensive and most impactful way to improve our business results."
"Before adopting this platform, our Innovation Insights engine was only geared towards Brick&Mortar, making us blind to what was happening out there."
"If I had asked McKinsey for a similar analysis, it would have taken months and cost us $300K."
"No one had Home Depot data until now, and their data was key to convince Home Depot buyers to identify the weak links in their assortment and make room for one of the most important product launch P&G has done in years."
Built From Where Your Customers
Actually Buy.
We don't scrape random corners of the internet. And we don't limit ourselves to B&M shelves—where traditional data only sees the 5% of products that made it to physical retail.
We gather intelligence from the largest online retailers—where the full 100% lives. Including the emerging brands and challengers that B&M data pretends don't exist.
A Living Map of Every Product.
Every Competitor.
ALTAVIA is built on technology no one else has: the world's first organic Product Graph—a living database that tracks every product in your category and knows exactly what makes them succeed.
See Every Competitor
From billion-dollar brands to day-one startups—we track them all. Know exactly where you stand.
Know What Drives Sales
Understand which product features actually make customers buy in your category. Stop guessing what matters.
Real Customer Intelligence
Built from actual purchase data and millions of customer reviews—not survey guesses or focus groups.
Get Reports Instantly
Professional market analysis in seconds. What consultants deliver in months for $50K+, you get now.
Clear Recommendations
Specific guidance on what to launch, improve, or kill. Make decisions backed by data.
Always Up to Date
Automatically updates as your market changes. See shifts as they happen, not months later.
Your Next Move
Shouldn't Be a Gamble.
ALTAVIA is coming.
The first market intelligence platform built for emerging CPG brands. See how ALTAVIA can give you the clarity to compete—and win—against anyone.
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